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Nara Lokesh visits Brandix, a world class apparel park

Minister for Panchayat Raj, Rural Development, and Information Technology Mr. Nara Lokesh visited Brandix India Apparel City (BIAC) at Atchutapuram in Visahapatnam district last week.
Mr. Lokesh toured the Park, observed the state-of the-art infrastructure that includes, among other things, modern Effluent and Water Treatment Plants and other facilities and amenities inside the Park. He visited the textile and apparel making units inside the Park. Mr Lokesh appreciated Brandix management for creating sound job opportunities and added that at present 18,000 people are on company’s rolls. He was very happy to know that employees come from around 600 villages to work here and make some of the finest apparel in the world.
Mr. Lokesh said “I am very happy to see Brandix Apparel Park is providing a comfortable working environment to its employees with state-of-the-art machinery in air conditioned environs. He said that the Brandix is empowering women of nearby villages by providing them job opportunities and making them financially independent. During my tour to Brandix I came to know that the company also takes care of the needs of children, he added. He also said that based on the workforce request the management announced hike in their wages. I am happy to see the contentment in the employees here. We need more such eco systems. There is a possibility for such eco systems only in the apparel and electronics sectors. Only these two can generate large scale employment”, he said.
In addition to VDA of Rs. 168 that has been implemented, Brandix management have decided to increase their wage by Rs 500 every month. This is with effect from 1st april. After the minimum wage board is constituted it would be reviewed further.
Brandix India Partner Dora swamy said the total cost to the company for each worker is above Rs 13000 that includes other facilities and benefits he added.
Mr. Lokesh said, “factories in China employ to the extent of one lakh persons per factory and we would like similar things to happen here. Brandix India Apparel Park in two years should double the employee strength to 36,000 he suggested.
The plug and play facilities in Brandix are of world class. We will provide the required support to Brandix, that includes modification of the approach road that will reduce the conveyance time for the workforce”, the Minister said.
Vice Chairman of Brandix Mr. Feroz Omar, Brandix India Partner, Mr. Dora Swamy, BIAC Chief Operating Officer, Mr.V. Ragupathy, Brandix India GMHR, Mr. Uditha Weerabahu, and Head- Finance, BIAC Mr. Charith W accompanied Lokesh during his tour.
Cyber Security Summit
IT Minister Nara Lokesh said the Andhra Pradesh government, which is “promoting digital technologies in a big way, is also giving equal importance to cyber security.
The government had signed an MoU with global payment provider Mastercard, to bring in the best practices in the field of cyber security and also to promote financial technology in the state, with Visakhapatnam as the main centre, he told presspersons in Visakhapatnam.
“As we are implementing digital solutions for delivery of public services and creating the right eco-system for developing fintech in the state by introducing new technologies such as blockchain, cyber security is of utmost importance to us. Mastercard will assist us in the endeavour,” he said.
Inaugurating the seminar on Cyber Security organised by the AP government and Mastercard, Mr. Lokesh said new technologies should be applied to the agriculture sector as well to find cost-effective solutions.
Mastercard, executive director, Ravi Aurora, said his company had always given the highest importance to cyber security, “as it is the essential pre-requisite for ushering in a digital, cashless economy.”
On the occasion, winners of Cyberthon, a hackathon organised by the state government from April 4 to 25, were felicitated.

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