In a move aimed at fostering the growth of tribal communities and their natural products, Andhra Pradesh’s Deputy Chief Minister & Minister for Tribal Welfare Mr Pidika Rajannadora, unveiled the new website of the Girijan Cooperative Corporation (GCC).
The website’s launch event took place at the Tribal Welfare Department office, and it marked a significant stride toward expanding the market for GCC’s natural products while also ensuring essential services and comprehensive information for tribal communities, consumers, and employees.
Commending the remarkable progress achieved by the Tribal Welfare Department & GCC in the last four years Deputy CM Rajannadora said that under the leadership of Chief Minister Y.S. Jaganmohan Reddy, GCC had made significant strides in tribal empowerment, from procuring forest and agricultural products from tribal communities to selling them in wholesale and retail markets, supplying ration goods through DR depots, establishing petrol bunks, opening retail outlets in various states, and setting up One Dhan Vikasa Kendras, among other initiatives.
Furthermore, the popular Araku Valley Coffee has gained international recognition due to these concerted efforts.
In a significant boost to the tribal economy, the Tribal Cooperative Corporation (GCC) injected Rs. 494.25 crore into its core activities during the 2022-23 fiscal year, with the procurement of forest and agricultural products amounting to 75.56 crores.
Rajannadora expressed his optimism that the new website would play a pivotal role in further expanding the market for GCC’s natural products.
Speaking on the occasion, GCC Vice Chairman & Managing Director G. Suresh Kumar highlighted that the new website contained comprehensive information about GCC’s field-level services, expenditure, strategies, and outcomes.
Furthermore, the website has integrated online shopping and social media platforms for natural products manufactured in industrial units using raw materials collected from GCC tribal areas.
The website also serves to enhance transparency and accountability by providing details about GCC’s regional offices, employ- ees, including those at the head office, staff transfers, orders, tenders, notices & announcements.
